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Lesson #1: Playing it Safe is Not Playing at All by P.T.Barnum When Barnum was just 19 years old, he started the weekly newspaper, The Herald of Freedom. Based in Danbury, Connecticut, the paper was meant to be controversial from the onset. Barnum wanted to use the four-page Herald as a platform from which to argue against religious oppression and the militant Calvinism in which he was brought up. On every issue was even printed Thomas Jeffersons famous saying, For I have sworn upon the Altar of God, eternal hostility against every form of tyranny over the mind of man... Read more here.
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Ten Ways a Professional Can Take a Quick Break at Work by Alvah Parker Researchers have found a strong link between chronic work stress and a nasty cluster of factors known as syndrome X (or metabolic syndrome). They increase your blood pressure, your belt size, and your odds of developing diabetes. Programming a little relaxation time into your week is one way to guard against daily stress affecting your health. Here are a few ideas of ways to do this. .. Read more here.
1. Text to Win: Create Buzz with Consumers and Build Your Mobile Database at the Same Time by Michaela Cristallo. With the current hype about mobile apps it is easy to forget that text message marketing is the most popular way to reach your audience via mobile. Unlike traditional marketing it is quick to implement, personalized and targeted. With the majority of the US population owning a text enabled mobile device it also has fantastic reach. The key to getting great results out of text message marketing is providing your audience with unique value by sending them messages and content they want to receive... Read more here.
2. Digital Marketing and the Free App Trick by Domenic Carlson. To date, Apple has sold roughly forty million iPhones, with an additional four million iPads being sold in the last few months alone. With such a large installed base, by far the largest for any smart phone or tablet device, naturally the audience is being aggressively targeted by Internet Marketing experts. Along with all of those devices are nearly a quarter of a million iPhone Apps... Read more here.
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Overcoming Resistance by Garret LoPorto The biggest lesson from working at Microsoft: One of the most powerful forms of self-sabotage is resistance. We all know the feeling. It is like when you try to yell in a nightmare and no sound comes out; or when you are trying to think of a name and your mind just will not let you. Resistance to healing and success comes in many forms.... Read more here.
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How to Sell Your Small Business by Robert Moment For whatever reason, there comes a time that many small business owners must sell their businesses. The following are 10 things that you should consider when it comes time to turn your business over to a new owner... Read more here.