This Part of YOUR Success Guide B will cover an important point of YOUR Online Business, and namely how to create a page or site that sells.

I am not going to repeat what all the people all over the Net repeat. We offer here enough resources to get the necessary stuff to study and apply, not copy.

We will touch the important items in site design and writing YOUR sales copy. Whichever affiliate programme YOU choose here, each will provide YOU with sufficient learning resources to master all the successful techniques and tips & tricks that work.

Realise that YOUR web site has to convert the visitors coming to see YOUR site into YOUR customers, and repeated customers at best.

There are several vital points that has to be applied to YOUR site in design:

KISS - Keep It Simple, Silly - an easy navigation, an easy, clean, pleasing design, no flashing loud colours...

YOUR Topic should be leading YOUR visitor by the hand through YOUR site from the beginning to the end of YOUR site, not letting him leave.

Organizaional Items - YOUR e-mail address easy to find, Copyright Clauses, Privacy Policy

Add Items that people are generally looking for - they will not have to leave YOUR site to get them elsewhere.

Let YOUR Price Be Found - it always makes me leave a site, even if it has exactly the product I am looking for, when I cannot find the price.

Be Honest - Never Say "It's FREE" When It Is Not - business generally is about trust, and if YOU advertise a FREE service or a FREE product, do not say it is FREE if YOUR customer first has to pay a membership fee to get it. It is not FREE. The same applies to shipping costs, handling etc. Such traffic is useless, visitors drawn to YOUR site this way are useless, they will leave anyway, never to return and YOU lose credit.

Graphics - pictures are our live companions and they should be included but be careful about their size. They need to be compressed. If the compression should distort the picture too much to get it into YOUR page size, do not include the picture.

Optimize YOUR pages to load quickly, Avoid duplication - be careful about location of YOUR pictures. Do not use the same two pictures located at different addresses. It is optimal to have all YOUR pictures at the same address as YOUR site.

Check YOUR site in the main browsers - my experience shows that if YOU design YOUR site "for" Netscape, YOU will have much less work, or none in Internet Explorer. However, if YOU design YOUR site "for" Internet Explorer, YOU may have lots of headache to get it right in Netscape. Always check YOUR site in both these at least.

Keep YOUR Site Up-to-date - it is useless to have a clause "Last Time Updated: ..." and the date is three month old. Or another trick: "Today's Rates: ..." YOU come there two, three days, a fortnight, and the rates do not change. Update YOUR site at YOUR pace but update it.

Newsletter - it is great to have a community or a newsletter but to send out a newsletter just to send it out, containing the same, stale contents at least three four times or repeat stuff that all the others repeat or advertise news that is half a year old is useless, a waste of time.

Create YOUR Own Ad Net - To have YOUr own ad net helps YOU to have YOUR site linked to vast numbers of sites and get a better ranking with search engines

We can continue this list through another hundred items. These are just the ones that popped up in my mind as I am writing this.

One last:

Check YOUR Language & Mistakes - Slang is not attractive, bad grammar is unprofessional, written language has its own rules that should be observed.
Once YOU study all we offer YOU on this page, YOU will be able to create YOUR own site that sells. YOU can join FREE and download a FREE trial copy to see for YOURself. I myself think that the book "Make YOUR Site Sell" is one of the only few YOU will ever need and absolutely the one YOU must have.

Guide C
Wherever YOU go with us, we will safely lead YOU to success and money.

The Sky Is the Limit For Those Who Believe, Dare And Persevere

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