Pathway To Success
Published since 2000 Publisher Irena Whitfield
iwhitfield@thecassiopeia.com
http://www.thecassiopeia.com
Volume 5, Issue No 23, Circulation: 138,000+, 6th Nov 2005
Next Issue: 20th Nov 2005
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With 'Pathway To Success' you are receiving only top
information, reliable and proven resources vital for your
online home business success and profitability, never anything
just to make a couple of dollars at your expense. However,
to make full use of the resources, get fast ahead of your
competition and have your business and profits grow, you
should read, apply and follow the information you receive
here.
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Featured Article
Several Serious Problems on the Internet Causing Unnecessary Failures
Irena Whitfield
Motivational Article
Why Stress Causes Aging…What You Can Do to Stop It!
Dr Jill Ammon-Wexler
Subscriber Article
The Top Seven Strategies for Website Success
Philippa Gamse
Today's Tips
- Today's Tip On the Opportunity worth checking
Mark Joyner's Personal Million-Dollar Internet Business Plan!
- Today's Tip On the Book worth reading
Think Big To Manifest Your Life!
- Today's Tip On the Software worth using
Test Your Financial Health PLUS Get Free Finish Rich Tools
- Today's Tip On Learning
Learn from the Affiliate Insider!
- Today's Promotional Tips
Get Autolistbuilder 2.0!
- Today's Useful Tip
Huge Giveaway Package!
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Editorial:
Wonderful Publishing Sunday, my precious readers!
Christmas is getting nearer and everyone is preparing special
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Enjoy and Profit from Today's Resources, please don't forget
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Sincerely,
Irena Whitfield
Your Publisher
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Today's Feature Article
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Several Serious Problems on the Internet Causing Unnecessary Failures
Irena Whitfield
In spite of the fact that the Internet creates millionaires
every day, there are still tens of millions of people failing
miserably. The three main reasons I mention in this Article may
help you on your way to your goals.
Problem No 1: when people come new to the Net without any
entrepreneurial experience from the offline world, many od them
tend to fall prey to the common hype screaming all over the
place that it's easy and everyone can make money without doing
anything.
It's amazing how so many people want to believe this! To give
you an easy example: Would you dare to drive or repair a car, a
TV set, operate a person without knowing anything, ever learning
anything and expect money for it, and not only couple of pounds
but thousands, millions and want to retire within three months
with full-life automatic income for all of your family?
I can clearly hear you answer: No. And how is it that so many
people do exactly this on the Internet every day and feel
frustrated when they only lose money.
Marketing is exactly the same as any other profession: you
canNOT be successful doing it (and I mean profitably) if you don't
know how to do it right and/or without doing anything. I rarely
talk about my experience and hardly ever about money. Now
I may surprise you but I dare say that marketing is one of the
most demanding professions and needs to develop special skills
if you come from a different field.
I am a computer system engineer by profession, also studied
mathematics and physics, projecting fully automatic factories
successfully, successful entrepreneur for all of my adult life.
I had no problems to get my website designed and ranked #1 on
all the major search engines within a month after I started, no
problems to get automatic traffic because it's my natural
thinking and I don't need too much training.
But when I started to actually market and sell online it was
pretty tricky. I studied this 'science' very thoroughly and
continue every day. Every day I learn something new that
improves my performance, something I can apply. And I feel very
alarmed when I don't find something new every day!
And if someone wants to succeed must do the same. Don't believe
you can succeed without your own working system if you hire
someone to build your website containing someone else's products,
someone else to promote it and someone else to send emails for
you to sell, or put up a couple of someone else's minisites.
The best person to learn it and do it is you. It's you who want
to make money anyway. Why should you if you aren't able to do
the basic homework.
Problem No 2: Entrepreneurial thinking. I consider this the most
important. Most people get annoyed with me when I tell them this,
feeling hurt. Nothing bad about it. It's a fact. Each of us is
born with certain dispositions, gifts. If we want to acquire
another, we have to systematically develop it.
Entrepreneur's and employee's ways of thinking are two different
worlds. I can give you thousands of examples. The simple proof
is that minimum offline entrepreneurial experience can save you
the thousands you lose falling prey to the easy-to-see-through
hype all around. It's a skill as any other, and can be developed
if you are aware of the need. However, there's a catch:
knowledge, skills alone won't make you a master. Systematic
practice will. There is one more point you should realize: For
instance, I can never be a doctor and would not even dream about
becoming one but if someone wants to be an entrepreneur/a
marketer without a natural disposition or training, they must be
aware of what it takes to become one and focus and work on
developing what is necessary.
And it's up to everyone to decide for themselves how much they
want it. Sometimes, the will, the desire is so strong that it
has the power to overcome this natural personality obstacle. But
it's not possible without the below crucial point:
Problem No 3: Knowing Yourself. The most serious problems arise
from poor personal knowledge. Most people try to learn as much
as they can about many items they consider vital ranging from
ruling the world, managing country's funding, through mentoring
neighbours' kids to using their washing machine and know next to
nothing about their own character, personality, weak and strong
points, not talking about what they actually wish, want or don't
want and most importantly what they are willing to do for what
they want or don't and what they need to achieve it.
As I remember, I always knew exactly what I did not want and
went strictly after eliminating this from my life or preventing
it to happen to me and achieve what I really wanted. But first,
it's essential to learn what it is and be sincere to yourself.
If you start to build on a false ground, you will end up with
false results. You don't have to say it to anyone but you must
know for yourself.
Summary: In the above, I mention, very briefly, only the basics
most often overlooked but I would like to stress that you should
never do anything without a proper homework and systematic study
and work following your own strategy targeting your goals. If
you need someone to help you, to mentor you, get him or better
more people but get on the right track as fast as you can. Our
time is too precious to waste it on pursuing a false route.
********************************
Irena Whitfield, the webmistress of http://www.thecassiopeia.com
and http://www.irenawhitfield.com - is the Internet Business
Consultant you need to make your online home business a real
success. Without any hype, she will help you to get where you want
to get. Get her new book 'The Success Seeds: the Entrepreneurial
Bible' and make your business profitable:
http://www.thecassiopeia.com/TheSuccessSeeds.html
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Motivational Article
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Why Stress Causes Aging…What You Can Do to Stop It!
Dr Jill Ammon-Wexler
If you've ever blamed stress for new wrinkles or gray hairs, you
may have been right. There’s now strong proof long-term stress
makes us grow old before our time. But … there’s also new proof
that a positive outlook can reduce impact of stress on your
health. It cannot ravage the body if your the mind says “no.”
The Physical Impact of Stress
Want a reason to introduce serious stress reduction into your lifestyle?
Studies show that high levels of stress can lead to obesity,
and definitely trigger a raft of diseases from heart attacks
and cancer … to ulcers, colitis, and all the age-related
disorders like arthritis. The Center for Disease Control and
Prevention claims as much as 90% of doctor visits in the USA
are triggered by a stress related illness.
When you get hit by stress, your adrenal glands crank out
powerful hormones such as adrenaline that drive your blood
pressure up. And with chronic stress, those hormones stay at
dangerously high levels.
New research has shown that over-the-top stress goes beyond a
temporary increase in blood pressure, and actually injures (and
often kills) the cells of your body and brain. This accelerates
the aging process, leaving you prone to a long list of diseases.
Dr Elissa Epel of University of California in San Francisco
studied women suffering from the intense stress of caring for
chronically ill children. Her study looked deep inside their
cells to determine if stress was affecting a key part of their
chromosomes called a “telomere.”
Telomeres cap the ends of the chromosomes containing your body'
s DNA, and are recognized markers of aging. As people get older
this cap gets ground down. When the telomere gets too short to
work properly, cells all over your body start to sicken or die -
- and the diseases of old age set in.
Epel’s research team found that the longer a woman had cared
for a child with a serious illness, the shorter her telomere --
a finding that points straight to rapid aging. "It's very sad,"
Epel says. "These women are paying an intense personal price."
But this premature aging response was not confined to
caregivers: The study also studied mothers of healthy kids.
Most of the women in this group did not report burn-out stress
level. But those that did also had shorter telomeres, and the
related premature aging response.
When the researchers looked at the stressed-out women in both
group, they found dramatic signs of damage. "They had lost the
amount of telomeric DNA one would expect to lose in 10 years of
aging," Dr. Epel says.
Proof a Positive Attitude Prevents Aging We all have stressful
things happen to us –- loss of a job, a natural disaster, a
divorce, a car accident. But does that type of stress doom us
to DNA damage? Probably not. Providing you resolve the
stressful situation and it does not become chronic, you can
rebound and further develop your resilience and stress
resistance.
The women in Dr Epel’s study who viewed their situation positively
didn't seem to suffer the ill effects of stress. A positive outlook
on life, a regular stress-management regime, and the support of
friends can help buffer the potential damage of ongoing stress,
Epel recommends.
Lengthen Your Life A great way to reduce your stress and slow
down the aging process is laughter. Laughter protects your
nervous system and gives your endocrine system a much-needed
rest, all at the same time. It’s actually a tremendous healing
activity.
When you laugh you boost your immune system, clear waste products
out of your internal organs and tissues, and increase the oxygen
in your body at both cellular and organ levels. (It’s interesting
to note that cancer cells die in the presence of oxygen.)
So if nothing else, at least do get a good laugh about something.
********************************
Dr Jill Ammon-Wexler, Pioneer Brain/Mind Researcher PS: Get your
copy of the life-changing? Take Charge? eCourse and supercharge
your life: 14 Steps to Smash Your Limits - the easiest way to
get what you want every time: A 100-page downloadable e-course
by the developer of SNAP ( Substitute Neural Association
Programming). A life-changing, personally empowering adventure!
Solidly based on today's remarkable new knowledge about how your
brain really works.
http://www.thecassiopeia.com/takecontrol.html
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Subscriber Article
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The Top Seven Strategies for Website Success
Philippa Gamse
Whether you’re concerned with business-to- business, or business
to consumer, whether your organization is large or small,
commercial or nonprofit, these are some fundamental questions
around your Website and technology strategy that should be
addressed.
Otherwise, you risk missing opportunities, and not maximizing
the return on your investment in your online presence.
If you haven’t visited your own Website for a while, look at it
again in light of these questions:
1. Does your Website present an appropriate image of your
company? Marketers talk a lot about branding, and consistency of
message. Does your company site reflect how you’d like your
customers to feel about your business? Is it sophisticated, and
professional looking? Does it speak directly to visitors in
language that they’ll understand, and in ways that relate to
their issues and needs?
Image is also about public relations. Publicity is a powerful
marketing tool, and reporters are increasingly looking for
stories and information online. Does your Website offer a media
center? Does it offer comment on current events in your
industry? Do you face up to the bad news, and spin it to your
advantage?
2. Does your Website suggest potential for new or currently
untapped markets? In almost all the sites that I’ve consulted
for, we’ve identified markets or audiences beyond the “real-
world” customer base of the business.
This may be because the site extends the geographic reach of
your marketing. If you have good content on your site, it may
also be because visitors looking for your subject area find you
in search engines, and come to read your articles and white
papers.
Either way, if you find many “non-traditional” visitors to your
site, you should assess whether they constitute a possible new
market area for your business.
3. Does your Website suggest potential for new products or
services? A clear understanding of your visitor needs may also
encourage you to consider new products or services. On the Web,
bundling expertise into downloadable, for-sale content provides
valuable new revenue streams for many businesses and non-profits.
You can find great clues for development ideas by tracking the
keywords entered into your own site search engine. These show
what visitors expect to find on your site – and therefore what
they expect your company to offer.
4. Does your Website provide continuing added value for existing
customers? Most site owners focus on acquiring new customers,
and fail to maximize the opportunities to support and service
existing ones.
These include password-protected areas where your clients can
follow the progress of their projects, share documents with you,
etc. Personalization and pre-populated forms (i.e. which are
automatically filled in with the customer’s details) help to
create a feeling of value, and save time for your visitors.
Check the average response time for a contact from your Website.
One of the top complaints about major company sites is that e-
mails are not answered in a timely (hopefully 24 hours or less)
manner.
5. Does your Website support your internal operations and
employee needs? This question relates to whether you’re making
the best use of all available technologies, and integrating them
with your online operations.
Example applications to consider include:
Instant messaging, fast becoming a serious business tool
Knowledge bases – continually updated databases that can provide
automated customer support on a 24/7 basis
Streaming media, perhaps for just-in-time training or on-the-
spot manuals for your operatives
Intranets and extranets, which are really just fancy names for
password-protected employee and client areas
6. Does your Website integrate fully with your “real- world”
activities and processes? One of the most frustrating visitor
experiences is to complete a form, an application, or to submit
a search on your Website, only to receive an error message.
Customers want the security of an e-mailed purchase confirmation.
They want to know that they’ll be taken off your mailing list
quickly and without the need for multiple requests.
With the complexity of technology and programs today, sometimes
a change to a seemingly unrelated system can wreak havoc. Do you
regularly check all the input forms and processes on your site
to ensure that no unexpected gremlins have crept in?
7. Does your Website provide you with a justifiable return on
investment? This is probably the most important question of the
seven, and possibly also the most difficult.
That’s because the answer depends on a clear understanding of
the goals of your site, both in direct financial terms, and in
other less tangible benefits, such as name recognition.
The keys to evaluating ROI, to improving your site, and often to
further business development ideas can be found in your traffic
reports. These show what visitors are looking for, how long they
spend on the site, where they go, where they leave, and what
rate of response you get to the various calls to action.
These reports can be daunting – a mass of figures, graphs and
URL’s. But I’d strongly suggest that someone in your
organization should understand them. Otherwise, you’re shooting
in the dark with your Web investment.
****************************
Philippa Gamse, CyberSpeaker, is a Web strategy consultant and
professional speaker. How "Emotionally Connected" is your site?
Visit her to find out. Philippa can be
reached at (831) 465-0317 or pgamse at CyberSpeaker.com
http://www.CyberSpeaker.com/
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Today's Tips
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Today's Tip On the Opportunity worth checking
Mark Joyner's Personal Million-Dollar Internet Business Plan!
The Mind-Blowing Sequel to The Greatest Book Ever Written about
How to Really Sell on the Internet ...
The book you're about to read is the entire plan Mark gives out
to all of his clients when starting any business. Mark charges
$2,000 per hour to his consulting clients and they rave that he
is worth every single penny.
Here's a small sample of what you'll see inside:
The tricks to getting real continuous sustained sales online
(not just a quick short burst)
Mark's Brand New "IPPLM" Formula for Failure-Proofing Your
Business
The Insanely Powerful Secret of Mark's Brand New Buzzword:
"Integration Marketing"
How Mark Cuts His Clients' Customer Care Costs by 90%!
(These are not the tricks you have thought of before.)
Ingenious observations that will EXPLODE the sales of anyone
selling anything online (including affiliates and networkers)...
WAIT! ...
I could go on and on telling you what you'll learn inside, but ...
I don't want to waste a second of your time. The copies are strictly
limited and if you want one, you better get it now. What I want
for you to do is to download this document and devour it immediately.
http://www.secretsofthemilliondollarman.com/IrenaWhitfield
Today's Tip On the Book worth reading
Think Big To Manifest Your Life!
There is the story of the kindergarten teacher who asks a child
what she is drawing. "I'm drawing a picture of God," the child
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God looks like." They will in a minute!" says the child.
Now, that is a perfect example of Thinking BIG !!
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Today's Tip On Learning
Learn from the Affiliate Insider!
Insider Secrets from The Industry Experts is the book that tells
you HOW 30 industry experts started running a small website from
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career; into a money making machine that affords them great life-
style – making $$$ thousands a month!
A tutorial style e-book of 320 pages jam-packed with:
30 sets of insights and strategies from THE 30 Affiliate
Marketing Experts
30 sets of experiences of 30 men and women
who made it big with Affiliate Marketing
30 sets of tried-and-
tested ideas, principles and secrets used by 30 Internet Gurus
30 roadmaps to success and sets of guidelines by the real deal
Get it here:
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