Set On the Pathway To Success

Issue #11 - Pathway To Success
Volume 3, Issue #11, 25th May 2003

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'Pathway To Success'
Volume 3, Issue #11, 25th May 2003
Publisher Irena Whitfield
http://www.thecassiopeia.com/

A Proud Member of World Wide Web Chamber of Commerce,
Dedicated to Responsible, Ethical Business

A Proud Honorary Member of IAWMD

Unless a person has trained himself for his chance, the chance will only make him ridiculous. A great occasion is worth to man exactly what his preparation enables him to make of it.
J.B. Matthews

Introduction

A warm welcome to all our new subscribers, believe you will enjoy getting our Ezine, reading it and making use of its content in your lives and business, and wish you all the success you want for yourselves. Whether you're looking for help, a working, successful co-operation or information, we are here to help you to get where you want to get.

With 'Pathway To Success' you are receiving only top information, reliable and proven resources, never anything just to make a couple of dollars at your expense. However, to make full use of the resources, get fast ahead of your competition and have your business and profits grow, you must read, apply and follow the information you receive here.

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Editorial:    

A happy Sunday to you!

Today's Issue will be a bit different from all the previous. I decided to answer a couple of the burning questions I receive daily and answer individually. Related to this I picked up a typical story describing everyday Internet occurrences in a great detail.

The article is very long, in fact it's three instalments but I kindly ask you to really read it all, even if you think that it does not apply to you at all. It's always important to know what is happening around if not for any other reason than just to see the situation in your market. I comment on several major items below the Article.

The purpose of this special Issue is to warn you or stop you from participating in the hype craze around. So many of you come to the Net with excellent, unique knowledge and skills, wonderful personalities and so much to give us all, the other people here, and I would like to spare you frustration, dissilusion and money losses. The sooner you realise that the Internet business has the same rules as any other profession, the sooner you will get on the right track to your success.

I wish you a profitable fortnight, looking forward to our next publishing Sunday.

Sincerely,

Irena Whitfield,

P.S.: If you haven't bought your 30 Days To Internet Marketing Success yet, you miss so much; don't delay it. STOP Leaving Your Success To Chance! You Will Get 2nd Part For FREE And Also Make 75% Commission on Every Sale. Check my input: http://www.thecassiopeia.com/SuccessReports/30Days.html

Publishing dates:
'Pathway To Success' is published every other Sunday. Next Issue is supposed on 8th June 2003.

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Today's Feature Article

The In Your Face Truth about Network Marketing

by Scott Lucas

It's interesting to hear people's opinions about Network Marketing. There are some people that think it's a pyramid scheme, a scam, not a profession, or that it does not work. SHAME ON THEM! If only these same people got educated about the industry, they would think differently.

The people I'm referring to are the people who have been exposed to our industry either directly, they've been approached in the past or indirectly, they know of someone who was in Network Marketing, or was also exposed.

This is sickening! Uncle Harry tells you it's illegal and that you've been brainwashed into thinking you can be successful in Network Marketing. Your landlord thinks it's one of those "pyramid things" and that Network Marketing doesn't work, and your friend Marty says, "Your doing one of those things AGAIN?!"

Two of the above situations happened to me. No, I don't have a Uncle Harry. First of all, my landlord is closed-minded and doesn't care to know the truth. Now don't get me wrong, I don't say that to poke fun but to illustrate how there are other people like my landlord. I once heard that the truth shall set you free. Lets just hope they accept the truth.

As for Marty, that was a legitimate question. I've been in the marketing industry off and on for 5 years. My first experience was direct marketing traveling the East Coast, business to business, selling an all natural degreaser. I spent 3 months BROKE, living and mooching off the company, and only sold 1 case of 12 bottles the entire time. It was a very interesting experience and one I will never forget.

I did direct marketing again selling vacuums for about two months and sold NOTHING, then I tried once more selling a pendant and ID card that was used to retrieve personal and medical information electronically. I sold NOTHING.

So I tried Network Marketing. The first company I was with is over 30 years old and is on the NYSE. First I was a customer then I became a distributor, and I still use the service today. I have saved money using this service and will continue to do so.

For about 7 months, I only sold one plan to my mother-in- law and that was that. It was with this company that I was introduced to self-development or self-help. The training, support and resources were ALL there but one thing was missing- my REASONS!

So I ended up QUITTING.

During my next venture in Network Marketing, I was going to college to earn an Associates Degree in Computer Networking. I was learning to become a MCSE (Microsoft Certified Systems Engineer). I was doing great, fantastic and on my way until I let myself get DISTRACTED. Four months before the end date of college, I came across another company. The pay plan was awesome... the people were great and supportive... I paid a total of $600 to attend three seminars and I felt great. But something happened. I had a lot of products in my basement and was using the products, but I lost BELIEF.

I was off the path! Oh my God! I also had thousands worth of products that were just sitting there collecting dust! What the hell was I going to do? Well, I did NOTHING.

In between companies, I dabbled with Internet Marketing. Buying courses, ebooks, programs, websites, audios, videos, reports and almost anything learning how to have a profitable home based business. There were so many "gurus" and self-proclaimed "who doners" (those who said they've done it, but really haven't).

Within a 5 year period I had invested $15,000 and felt lost, confused, aggravated, frustrated but more importantly shame. I was ashamed of myself because I was a FAILURE. I felt as if I failed myself, and others were there NOT to boost me up but to say, "I told you so" (in a nutshell). Though very few of my family and friends knew about my experiences, the few who knew was enough.

I was wrong!! I should not have felt ashamed even though I was confused, aggravated, lost and frustrated. With so many Network Marketing companies and Internet Marketing courses, how could ANYONE make an educated decision to learn ONE system and stick with it? Multiple streams of income? Which ones do I choose? The ad copy looks great and is compelling me to buy but should I buy ANOTHER ebook, program or course when I haven't even APPLIED what I've learned from all the others? That's if I took the time to read it.

I was blaming everything and everyone for MY failure! I fell VICTIM to the myth that all I had to do is position myself in front of a trend and the money would come to me. That all I had to do was sit in my underwear, on the couch, send some postcards every now and then and watch the money roll in.

My victim mentality was getting me, my family, my dreams, my hope and future in Network Marketing NO WHERE!

Do not make the same mistakes I have made. If you are still reading this, thank you and god bless you. That tells me one of three things:

  • You have the victim mentality and you're still doing what I've done for the past 5 years.

  • You've been there and done that and have found the path.

  • You're looking for a way out of the victim mentality and have not found the path.

  • If you're still confused, aggravated, lost and frustrated then I know how you feel. If you've been there and done that and have found the path, you're a good student! If you have the victim mentality but are looking for a way out but have not found the path, this is what I've found out.

    I used to feel that the more I knew, the more money I would make. What I found is that it's NOT TRUE. The more you know about marketing from more than ONE PERSON, the more likely you are to be confused, aggravated, frustrated and lost. Why? Because you're learning from more than person about the same subject when both of them give you completely different answers. How else would you explain buying all those ebooks, courses and programs about Internet Marketing? Have you read all of them? I was guilty of doing this to.

    To be a good student, one must find a teacher or mentor and MODEL what they did to reach their GOALS. Notice I said "a" teacher or mentor. This means ONE person, not two or more.

    Very few people understand the concept of modeling and goal setting when it comes to a profitable business, whether it be Network Marketing or Internet Marketing. I know I did because I just wanted to know how to make money.

    The SECRET to making money in Network Marketing, Internet Marketing or any business is a mandatory law that very few marketers know, or will share with the masses because this law will break their business or will change your victim mentality into a success mentality.

    ALL successful people had a MENTOR and those who want to be successful in marketing, have to have a mentor. This is a law, a mandatory principle to your success. If you continue breaking this law, as I once did, you will have similar results in your marketing career as I once did.

    For the sake of your confusion, frustration, aggravation and DEBT, either change what you're doing RIGHT NOW or STOP what you're doing all together because you will not succeed.

    *******************************
    Scott Lucas is an up-and-coming entrepreneur that knows the mandatory law the Internet is trying to steal from you, but you don't even realize it. If you feel the Internet could be your goldmine, now is your chance to take back the 93.5%! http://www.abnormalthinking.com

    Today's Motivational Reading

    The longer I live, the more I realize ...
    by Charles R. Swindoll

    The longer I live, the more I realize the impact of attitude on life. Attitude to me is more important than facts. It is more important than the past, than education, than money, than circumstances, than failures, than success, than what other people think or say or do. It is more important than appearance, gift, or skill. It will make or break a company...a church...a home. The remarkable thing is we have a choice every day regarding the attitude we will embrace for that day. We cannot change our past...we cannot change the fact that people will act in a certain way. We cannot change the inevitable. The only thing we can do is play on the string we have, and that is our attitude. I am convinced that life is 10 percent what happens to me and 90 percent how I react to it. And so it is with you... we are in charge of our attitudes.

    Subscribers' Corner

    Several Serious Problems on the Internet Causing Unnecessary Failures
    by Irena Whitfield

    You know I rarely write articles because I am too busy to repeat what someone else said already. So, I give you the Article to read and apply.

    However, I decided to publish this typical situation described in the above article and comment on the main causes.

    Problem No 1: when you come new to the Net without any entrepreneurial experience from the offline world, many people tend to fall prey to the common hype screaming at you all over the place that it's easy and everyone can make money without doing anything.

    It's amazing how so many people want to believe this! To give you an easy example: Would you dare to drive or repair a car, a TV set, operate a person without knowing anything, ever learning anything and expect money for it, and not only couple of pounds but thousands, millions and want to retire within three months with full-life automatic income for all of your family?

    I can clearly hear you answer: No. And how is it that so many people do exactly this every day and feel frustrated when they only lose money.

    Marketing is exactly the same as any other profession: you canNOT be successful doing it (and I mean profitable) if you don't know how to do it right and/or without doing anything.

    I rarely talk about my experience and hardly ever about money. Now I may surprise you but I dare say that marketing is one of the most demanding professions and needs to develop special skills if you come from a different field.

    I am a computer system engineer by profession, also studied mathematics and physics, projecting fully automatic factories successfully, successful entrepreneur all my adult life. I had no problems to get my website designed and ranked #1 on all the major search engines within a month after I started, no problems to get automatic traffic because it's my natural thinking and don't need too much training.

    But when I started to actually market and sell online it was pretty tricky. I studied this 'science' very thoroughly and continue every day. Every day I learn something new that improves my performance, something I can apply. And I feel very alarmed when I don't!

    And if someone wants to succeed must do the same. Don't believe you can succeed without your own working system if you hire someone to build your website containing someone else's products, someone else to promote it and someone else to send emails for you to sell, or put up a couple of someone else's minisites.

    The best person to learn it and do it is you. It's you who want to make money anyway. Why should you if you aren't able to do the basic homework.

    Problem No 2: Entrepreneurial thinking. I consider this the most important. Most people get annoyed with me when I tell them this, feeling hurt. Nothing bad about it. It's a fact. Each of us is born with certain dispositions, gifts. If we want to acquire another, we have to systematically develop it.

    Entrepreneur's and employee's ways of thinking are two different worlds. I can give you thousands of examples. The simple proof is that minimum offline entrepreneurial experience can save you the thousands you lose falling prey to the easy-to-see-through hype all around.

    It's a skill as any other, and can be developed if you are aware of the need. However, there's a catch: knowledge, skills alone won't make you a master. Systematic practice will. There is one more point you should realise: For instance, I can never be a doctor and would not even dream about to become one but if someone wants to be an entrepreneur/ a marketer without a natural disposition or training, they must be aware of what it takes to become one and focus and work on developing what is necessary.

    And it's up to everyone to decide for themselves how much they want it. Sometimes, the will, the desire is so strong that it has the power to overcome this natural personality obstacle. But it's not possible without the below crucial point:

    Problem No 3: Knowing Yourself. The most serious problems arise from poor personal knowledge. Most people try to learn as much as they can about many items they consider vital ranging from ruling the world, managing country's funding, through mentoring neighbours' kids to using their washing machine and know next to nothing about their own character, personality, weak and strong points, not talking about what they actually wish, want or don't want and most importantly what they are willing to do for what they want or don't and what they need to achieve it.

    As I remember, I always knew exactly what I did not want and went strictly after eliminating this from my life or preventing it to happen to me.

    But first, it's essential to learn what it is and be sincere to yourself. If you start to build on a false ground, you will end up with false results. You don't have to say anyone but you must know for yourself.

    Summary: In the above, I mention, very briefly, only the basics most often overlooked but I would like to say that you should never do anything without a proper homework and systematic study and work following your own strategy targeting your goals.

    If you need someone to help you, to mentor you, get him or better more people but get on the right track as fast as you can. Our time is too precious to waste it on pursuing a false route.

    ***************************
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