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Today's Motivational Reading
3 Personality Traits of an Entrepreneur
One time while conversing with Sherry Lowry, a business success
coach. She characterized some of my observations about the
nature of a successful entrepreneur and how it includes the
personalities you find in the workplace:
The Visionary has the ability to look at the overall picture,
the long view. The visionary gives you the passion, the fuel,
and the drive to keep going.
The Strategist does the planning, figures out the ''how'' of
doing things, making sure all the steps are in place and
everything gets done.
The Technician actually does the details of the job. Technicians
often fall in love with the process of doing.
Each of us has these three personalities within us to varying
degrees, but one characteristic tends to dominate our
personality. A successful entrepreneur is at least 50 percent
the visionary. The strategist and the technician personalities
either get lost in the details or lose sight of the overall
Don't get me wrong, all three of these personalities are
necessary to get the job done. The Visionary often has a hard
time coming up with the plan and has even a tougher time with
minute details. A successful organization needs a '' Visionary''
to keep the others motivated and on track. You can develop and
enhance your visionary characteristics. In my own life, I've
become aware of my tendency to migrate through three phases.
I've given them different names:
The Creative Phase You want to write, philosophize, come up
with new ideas, are driven and motivated. (The Visionary)
The Productive Phase you just want to get the job done, doing
tasks that don't take a lot of creative thought, but require
work and time. (The Technician)
The Organizational Phase The time for cleaning up after the
solid production phase - organizing files, planning a new
strategy, organizing your time and your life. (The Strategist)
I've seen myself go through these three phases repeatedly over the
years, each lasting 1-2 weeks each. And it's very helpful to
recognize which phase you're in so you can take best advantage
of it, and not become frustrated when you can't (for example) be
creative in your productive phase. I've recently learned how to
stay in the creative phase longer. Focus on the following:
As I've pulled all my various projects into one common focus, I've
noticed an increase in the time I spend in the creative phase.
In summary, to be successful in your own business or as an
entrepreneur, you need to spend at least 50 percent of your time
in the creative, visionary phase. In order to do this,
Work with your gifts.
– Focus on what you are truly suited to do best. This makes you
happy, which keeps you motivated, which feeds your ability to be
motivated, have passion, and stay driven.
- Delegate or eliminate aspects of your work that that you don’t
like or don’t do well.
- Create an overall mission or focus for your life and your work
and live in harmony with it. Don't be frustrated if you're not
the Visionary type. Every successful organization needs a good
strategist to figure out how to accomplish what the visionary
dreams up. And every organization needs good technical people to
do the tasks outlined by the strategists.
No matter what your personality, though, you'll be happiest when
you do what you are ideally suited to do.
Marnie Pehrson is an author, creator of www.IdeaMarketers.com,
www.LocateACoach.com, www.SheLovesGod.com, www.BelieversAtWork.com and more. She is the author of inspirational books like Lord,
Are You Sure? and historical fiction such as The Patriot Wore
Petticoats. She also helps people earn money from home. For more
information on her projects, visit http://www.pwgroup.com.
Marnie Pehrson may be contacted at
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Today's Subscriber Article
Google's Giant Sandbox
If you pay any attention to the search engine optimization
community, you have probably heard about Google's sandbox.
Knowing exactly what the sandbox is might be a little confusing,
but it is an important concept to know if you hope to eventually
be successful with Google.
What is the Sandbox?
Before we get too far into an explanation as to what Google’s
sandbox is, it must be noted that not everyone even agrees that
the sandbox exists. The sandbox is actually nothing more than a
theory developed to explain what many different SEO experts have
witnessed with their listings. Whether or not the sandbox really
exists is actually irrelevant when we know that the effects of
the sandbox exist.
Google’s sandbox is a relatively new filter that appeared to be
put in place back in March of 2004. This happened after the
widely publicized updates of Austin and Florida, and the
implementation of what is known as the Austin update. If you are
not sure what those are, there is no need to worry as those
updates are now for the most part in the past. The sandbox
filter seems to affect nearly all new websites placing them on
an initial “probation” status. The effect of this is that new
websites may get into Google’s SERP’s (search engine results
pages) relatively quickly and may even perform well for a couple
of weeks. When the filter is applied to the new website it is
referred to as being put in the “sandbox”. The new website will
still show in the result pages, but it will not rank well
regardless of how much original, well optimized content and
regardless of how many quality inbound links the site may have.
The filter restrains new websites from having immediate success
in the search engine result pages.
The sandbox filter seems to affect almost all new websites, with
very few exceptions. It is important to note that the filter is
not a punishment for anything the webmaster did with their new
website. The filter is merely an initiation period for new
The sandbox filter also affects more competitive keyword driven
sites more than sites that key in on less competitive keywords.
If your website focuses on very competitive keywords, you are
likely to remain in the sandbox for a longer period of time than
if you focus on keywords that are relatively non-competitive
Discuss Google's Sandbox in Our Search Engine Forums
Why Does the Sandbox Exist?
There is a lot of debate as to whether the sandbox filter is a
good thing for Google to implement or not. Obviously webmasters
who are trying to get their sites well positioned in Google do
not like the sandbox filter as it prevents them from receiving
the huge levels of traffic that a top listing in Google can
bring. The filter was not implemented at random, however, and
there is some good reasoning for the filter existing.
As the SEO community figured out the basic elements of Google’s
ranking algorithm, inbound links, original content rich with
keywords, and the proper use of anchor text, search engine
spammers began to take advantage of these elements. Search
engine spammers would setup websites that were in clear
violation of Google’s policies with the knowledge that
eventually their website would be banned from the listings. This,
however, did not matter. If a search engine spammer could get
their website to rank well in Google for even one month, the
profits they could make from that one month would justify the
cost of building the site in the first place. All they needed to
do in the future was to rebuild their spam websites with
different domains and slightly different content. The idea for
spammers was a simple one. Capitalize off of Google’s traffic
for as long as they can (before they get banned), then do it all
over again with a new website. The method was extremely
effective and easy to implement.
What made this all the more easy to accomplish was Google’s
extremely fast indexing. While other search engines would take
several months to index a new website, Google could index a
website in as little as one month (they are now indexing sites
within a few days). Search engine spammers were living large off
of Google’s generosity.
To solve this problem, Google determined that it would
compromise. They would still index websites quickly, attempting
to get as much new, fresh content out to the general public as
possible, but they would not trust new websites implicitly as
they had in the past. All new websites that were launched would
be put on probation. As time passed, and as the sites continued
to pass any spam filters they ran, the website will not be held
back from performing well in the rankings. Eventually, after
quite a bit of time had passed, a site would be allowed to
“leave” the sandbox and join the rest of the established
How Does This Affect My Website?
If you have a new website, there is a good chance that you will
be placed in the sandbox. This should be expected, but it should
not change the way you build your website or market it. You
should use the sandbox filter to your advantage.
Google still ranks websites in much the same way that they had
in the past. Websites are judged on the quality of their inbound
links and the quality of their content. Google will continue to
change how they evaluate inbound links and content, but the
basic elements of their rankings will remain the same.
While your website is in the sandbox, you should use this time
to build your traffic using regular traffic building methods
such as writing articles, building a strong community of
visitors, and partnering with websites that offer some synergy
to your visitors. During your time on probation, you have an
excellent opportunity to build all the elements that cause
websites to perform well in the search engines. When you finally
do leave the sandbox, your website should be very well
positioned within Google.
Is My Website in the Sandbox?
When webmasters learn about the sandbox filter, their first
question is always whether or not their website has been placed
in it. Determining whether or not you are in the sandbox is a
relatively easy task to do.
First, being placed in the sandbox is different than having your
website banned. If you do a search for your domain in Google and
they return zero results for your website (and you had been
previously listed in Google), there is a chance that you have
been banned. One of the best ways to determine if you have been
banned is to look at your log files to see if Google is visiting
your website. Banned websites typically do not see Google visit
their websites, regardless of who is linking to them.
If you have not been banned, but do not rank well with Google,
you should look at the quality of your content and the quality
of your inbound links. You should also see if you rank well for
non-competitive keywords. Remember how the filter affects
competitive keywords more than less competitive keywords? Well,
you can use this to determine if you have been sandboxed.
Finally, if you rank well in all the other major search engines,
but do not show up at all in Google’s rankings, you have
probably been sandboxed.
Is There A Way to Get Out of the Sandbox?
The quick answer to this is yes, there is a way out of the
sandbox, but you will not like the answer. The answer is to
simply wait. The sandbox filter is not a permanent filter and is
only intended to reduce search engine spam. It is not intended
to hold people back from succeeding. So eventually, if you
continue to build your site as it should be built, you will
leave the sandbox and join the other established websites.
Again, if your website has been placed in the sandbox you should
use this time to your advantage. It is a great opportunity to
build your traffic sources outside of the search engines. If you
have a website that does well in the search engines, you may be
tempted to ignore other proven methods of traffic building such
as building a community, or building strong inbound links
through partnerships. However, if you establish traffic sources
outside of search engines, when you finally leave the sandbox,
you will see a welcome increase in your traffic levels.
Google has been going to great lengths to cut out on search
engine spam. Some have faulted them on the lengths that they are
going to claiming that it is effecting legitimate sites as well
as the spam websites. While this is probably the case, as an
owner of a website you need to place yourself in the position of
Google and ask yourself what they are really looking for in a
website. Google is looking for websites that offer quality
content. Google still relies on the natural voting system that
was first used to establish pagerank. They may change the way
that they qualify content or inbound links, but the basic
elements of a quality website will always remain the same.
No website owner in their right mind will “like” Google’s
sandbox. However, a smart website owner will use the sandbox as
an opportunity to build a website that Google simply cannot
Mark Daoust is the owner of Site Reference formed in March of
2004 with the goal to provide website owners with a wealth of
information and tools to help them improve their web businesses.
Since that time Mark has published thousands of articles, gained
hundreds of thousands of subscribers, and quickly grown as a
complete resource for website owners across the world.
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