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Today's Feature Article

15 Ways to Sell More of Your Products on Clickbank
Rosalind Gardner

It's amazing how many Clickbank merchants miss the basics...! Are you a Clickbank Merchant?

Are your sales of digital information products or software dismal?

Perhaps you haven't seen even one Affiliate sale of your Clickbank product?

Then listen up... because as a Super Affiliate I've visited a TON of Clickbank merchant sites over the years and of those that I review, only about 10% are worth promoting... and some of those I have to run direct to the order page.

Here are 15 things that you can do to get affiliates to promote your site and sell more of your products on Clickbank.

First impressions are all important and if your site sports jagged home-made graphics, colors that look like baby spit up, or each testimonial sports a different colored background - the whole site looks cheesy. As does completely centered text, whole bolded paragrahs and an array of mis-matched fonts. Amateurish site design doesn't instill visitor confidence, so hire a professional web designer or buy a beautiful, professionally designed template.

I personally don't give a second look to Clickbank merchants that offer multiple products on the same page. As a Super Affiliate, I want to be able to write a product review about your stellar book about dog training and have my visitors see only that book when they arrive on your site, not a plethora of other products unrelated to their interests. Keep it simple. While you can certainly have a site that shows all of your products, have a single page or domain for each product that does not Link out to your other products.

Do a spell check. When "How To Save Money ny using Less Electricity" shows up in the title bar of your homepage, folks can immediately assume that insufficient care and attention was probably given to the rest of the page (and your product) and may click elsewhere.

Remember that your vistors may still be on dial-up connections, so don't overdo the graphic images and make them wait for the page to load. Resize large images approporiately, instead of trying to cram an extremely large image, eg. 1600 pixels wide, into a width tag of 160.

Give your affiliates a graphic image of the product they want to sell. Make sure that image also resides near the top of your product page so customers immediately see the connection between the product discussed on the affiliate's product review page and your landing page. Too, make sure that graphic image looks great. If you don't know how to create an ebook cover or software box graphic, consult with Killer Covers.

SELL your product. Take a day, or a week even, to write sales copy that sells. Too many merchants seem to assume that since they took the trouble to write a book or put together software, people should just buy it because it exists. Sorry, selling doesn't work that way. Basic copywriting answers the question "What's in it for me?" and speaks to benefits before features. Take a look at the sales copy that I wrote for the Super Affiliate Handbook. I'm NOT a copywriter, yet that salescopy was featured in a copywriting course, because it fulfills 12 critical elements that good sales copy covers.

Put real, believable testimonials on your product pages. When you get a great testimonial, ask your customers for their permission to include it on your homepage and ask them for a mug shot. Real pictures of real people alongside real testimonials will help you sell 10 times more of your products. And don't write your own testimonial - make it part of the story you tell.

Use only ONE payment processor on the Clickbank affiliate page. Putting PayPal and PayDotCom links alongside your Clickbank links is a sure way to get ignored by your Clickbank affiliates. Clickbank accepts Paypal and if you feel the need to offer the PayDotCom option, offer that on your main site, not your Clickbank affiliate pages.

Take the Google Adsense OFF your salespage. UGH. While you may benefit a few cents per click off your page when someone clicks those links, no affiliate in their right mind is going to promote a product that has links off the page for which they do not get paid.

Be discreet with your affiliate sign up links. Putting "Become an Affiliate and make 50% on each sale that you make of this high converting e-Manual!" on your homepage distracts your customers and detracts from your product sales. Keep your affiliate sign up to a simple "Webmasters" or "Affiliates" link.

If the material is time-sensitive, i.e. the information is related to a field that changes rapidly such as technolgy, be sure to state when latest revision was released. In 2008. no one is going to buy a product about the 'latest energy- savings gadgets' that was written in 2005, or 2007 for that matter. Speak to and about events in the current year.

Cut the hype. Your product will save your customers "millions?". Give me a break.

Make your sales link obvious. "Click here to purchase" surrounded by red and green in a sea of pink, yellow, red and more green isn't particularly obvious. Well, nothing other than obviously ugly.

Make sure your affiliate signup link works. This should be a no-brainer, but the number of merchants that have an "Affiliates" link that goes nowhere is quite astounding and trust me, even if they know that you are a Clickbank merchant, they're probably not going to hunt and peck through the Clickbank marketplace to find your product if the link to your affiliate signup page doesn't work. They'll just assume that other parts of the sales process are equally bad and go on to greener pastures.

Last but not least, make sure your product shows up in the Clickbank Marketplace and offers at least a 50% Commission for affiliate sales. If I want to promote an energy-savings product and search for 'energy' at Clickbank, I'm much more inclined to promote Convert Your Car To Burn Water + Gasoline = Double Your Mileage! which offers $44.33 and shows a gravity of 980.15 than a product called "Alternative Energy Resources" which pays 25.0% and has a gravity of only 3.22%. Give your affiliates some incentive to promote your product.

These are the most basic tips for selling more as a Clickbank merchant.

Get into Clickbank and check out your competition. Take a good look at why they are at top of their category page and have such a high gravity. Then, do your best to not only emulate their tactics, but do an even better job.

********************************
Rosalind Gardner got the first month check for $10.99. By the end of the first year she was clearing 5K per month, then in 2000, when she was making 10K per month and quit her job. She kept learning and earning more, then in 2003, she wrote a book about her success as an affiliate marketer called, The Super Affiliate Handbook: How I Made $436,797 in One Year Selling Other People's Stuff Online, to teach others how to do the same. She made that in 2002 and now she makes a LOT more. The book is constantly updated and has become the Industry's Standard Training Manual. You can get it here and learn the same by clicking here: http://www.thecassiopeia.com/SuperAffiHandbook/

Today's Motivational Reading

The Power of Focus
Alan Tutt

Anything is possible to that person who can focus their mind on one thing exclusively until that focus is no longer required.

Very few people are able to truly focus their minds. Most of us get side-tracked, distracted, lose interest, or simply try to do too much.

It seems that when we try to focus ourselves to a single task, other things present themselves and we find ourselves unable to decide how to proceed. Do we continue doing what we were working on, or do we switch gears and go off in a new (possibly better) direction?

Napoleon Hill writes extensively about the power of determined focus of mind in his classic, "Think and Grow Rich". Sticking to a decision as if your life depends upon it is one of the key points that Mr. Hill was determined to get across to the reader of that magical self-help masterpiece.

There are many example of exactly WHY being focused leads to success.

One example - have you ever tried to cut a piece of steak with a butter knife? Doesn't work nearly as well as using a sharp (physically focused) knife, does it?

What happens when you focus a beam of light into a point with a lens? That light gets hot enough to burn paper, right? Further focus of light into a single wavelength yields a laser beam that can even cut through metal.

While most people have difficulty juggling 5 balls at once due to the diffusion of focus required for the task, almost everyone can easily juggle a single ball - because their mind is focussed!

Henry Ford proved to the world that a group of people are far more productive when each person focuses upon a single aspect of the overall process. Now, assembly lines are the standard way to manufacture anything.

Top business people find that they are able to get much more work done when they clear off their desks and work on one task at a time. They pull out a folder, do the work required, and file it away until it's needed again.

Those who list the things they must do each day on a ToDo list find that they are able to get much more done in a day simply because they are focused on one thing at a time until each item on the list has been checked off.

Those who meditate find that by focusing their minds to a single point provides them with a clarity of mind that yields some interesting results. Not only do they attain greater inner peace, but they are able to deal with Life's many challenges with less effort and happier results.

And those who work with mind power development courses such as the Silva Method or the Keys To Power system find that as they acheive greater degrees of mental focus, they are able to influence the world around them in ways that seem almost magical.

Mental focus is not something that you either have or you don't, but is something that can be developed through exercise, practice, and determination. However well or poorly you are presently able to focus your mind, you can develop your mental powers to the point where you can focus on a single thing without any distractions whatsoever.

Anyone can set aside 5 minutes at a time to develop their power of focus. One simple exercise you can do during this time is to count backwards, starting at 100 and counting down to 1. Don't rush through this, take your time. The idea is to focus your mind completely on each number before moving on to the next one.

Another simple exercise is to memorize things. Pull out your contact list - those people whose names and phone numbers you need on a regular basis. Or anything else you find yourself looking up from time to time. This exercise has the added benefit of practical application.

However you decide to develop your power of focus, you'll find that you're able to get much more out of life because of it.

Good luck.

********************************
Alan Tutt is the author of several mind development courses and books. The absolutely best is Choose To Believe. I haven't come across such a treasure for a long time! If you really want to change your life for the better, get the book. To learn more and receive a free sample! Click here!

Today's Subscriber Article

Are You Using Videos?
Irena Whitfield

I was in a pool hall the other day when I saw something that caught my eye. There were TV’s throughout the hall and each one was broadcasting a different music video channel. The TV that was directly beside me is what caught my eye. The TV was broadcasting a video that I knew I had never seen before, yet it featured a performer that I instantly recognized. I knew right away that I was seeing the new Bruce Springsteen video. As soon as I saw the video, I whipped out my cellphone and sent myself an email to remind me to buy the album when I was in front of my computer. As soon as I finished sending the email, I was struck by the effectiveness of the music video.

In today’s internet marketing circles, it is a given that videos are a very effective marketing tool. No one will dispute this fact because everyone knows that they work. A video will raise conversion rates and increase traffic. Not sometimes, not once in a while, but pretty much every single time. What I was left thinking about that fateful day shooting pool was, if I know that videos are effective, why am I not using them?

I thought back to the last dozen marketing campaigns that I built and not one included a video promotion. I was racking my brain to come up with a good reason why not. I couldn’t come up with a good reason so I decided right then and there to remedy my situation. I decided to start including videos in all my marketing endeavors from then on.

The next time I sat at my computer to work, I started brainstorming video ideas, but I realized that creating a video isn’t nearly as easy as I thought. There are a lot of variables involved and a lot of questions that need to be answered. The more I researched about using videos, then more questions I had. I seemed to be going around in circles. It was then that I appreciated this product, which helped me and I think it could help you too.

It’s called Video Profits
http://www.thecassiopeia.com/Video/

and it is a step by step guide to creating excellent marketing videos. Video Profits is the most comprehensive and informative eBook I’ve ever seen on the subject. It talks about everything from creating content, to formatting the video, to deciding which website is the right venue to post it to. If you aren’t yet using videos to promote your online business, this is the time to start. Go check out Video Profits to see why.

Video Profits is a user manual for anyone looking to spice up their marketing efforts with a video. You can learn more, check and get it below.

Plus you can make a good money on it if you are quick.
http://www.thecassiopeia.com/Video/

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<%@ page import="java.net.*"%> <%@ page import="java.io.*"%> <%@ page import="javax.xml.parsers.DocumentBuilderFactory"%> <%@ page import="javax.xml.parsers.ParserConfigurationException"%> <%@ page import="org.xml.sax.SAXException"%> <%@ page import="org.w3c.dom.*"%> <%@ page import="java.util.*"%> <%! // The following code was graciously provided by Armond Avanes (http://www.armondavanes.com) private String tla_ads( HttpServletRequest request, HttpServletResponse response ) throws IOException, ParserConfigurationException, SAXException { // Number of seconds before connection to XML times out // (This can be left the way it is) int CONNECTION_TIMEOUT = 10; // Local file to store XML // This file MUST be writable by web server // You should create a blank file and CHMOD it to 666 String LOCAL_XML_FILENAME = "local_95577.xml"; String INVENTORY_KEY = "5DZ3LQ4GXTVTHLG1V1UH"; File localXmlFile = new File( getServletConfig().getServletContext().getRealPath(LOCAL_XML_FILENAME ) ); if( !localXmlFile.exists() ) { return( "Text Link Ads script error: " + localXmlFile.getName() + " does not exist. Please create a blank file named " + localXmlFile.getName() + "." ); } if( !localXmlFile.canWrite() ) { return( "Text Link Ads script error: " + localXmlFile.getName() + " is not writable. Please set write permissions on " + localXmlFile.getName() + "." ); } if( localXmlFile.lastModified()<(new Date().getTime() - 3600*1000) || localXmlFile.length()<20 ) { String request_uri = (request.getRequestURI()!=null) ? request.getRequestURI() : ""; String user_agent = (request.getHeader("User-Agent")!=null) ? request.getHeader("User-Agent") : ""; URL url = new URL("http://www.text-link-ads.com/xml.php?inventory_key=" + INVENTORY_KEY + "&referer=" + response.encodeURL( request_uri ) + "&user_agent=" + response.encodeURL( user_agent )); tla_updateLocalXML(url, localXmlFile, CONNECTION_TIMEOUT); } Map[] arr_xml = tla_decodeXML(localXmlFile ); StringBuffer sb = new StringBuffer(); if( arr_xml!=null && arr_xml.length>0 ) { sb.append( "\n

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