Set On the Pathway To Success



Volume 5, Issue #15, 17th July 2005
Publisher Irena Whitfield
iwhitfield@thecassiopeia.com
http://www.thecassiopeia.com/

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Today's Feature Article

Developing a Profitable Web Business Concept
Michael Lawrence

The first step to starting an online business of your own is developing a topic for your website.

You want to select from a list of topics that interest you since you are going to have to write original content for your website.

Too many "green" webmasters make the mistake of choosing a website topic that they think will make them a lot of money instead of one that interests them. They spend their time thinking about how to monetize their site before they actually have any visitors.

What is the end result?

A website that feels like a commercial. You have to remember that people are not using the internet to find your sales pitch they are using it to find information.

What does this tell you?

If you want to be a successful internet marketer our website should feel like an information resource for your user not a commercial.

Ask yourself, am I more likely to buy a product from a trusted information source whose website I find useful and visit frequently or a website loaded up with banners and links to every way man has invented to make money?

Build your user's trust by providing valuable original content. If you choose a topic that interest's you and that you are passionate about the content will be much easier to develop.

When developing your site concept choose 4-5 broad topics at first until you identify which one has the most profit potential (more on that to come).

The top benefit of writing your own website content is that the search engines love it! If you want to get free targeted traffic to your website (of course you do, right?) having original, information filled website content makes the engines very happy.

As traffic builds to your website people will want to start linking to your "valuable" content as well providing you a further boost with the search engines as well as bringing even more targeted traffic to your website.

Better yet, they will already be pre-sold since you must be an internet guru if someone has decided to link to your website right?

Write original content about a topic that interests you geared towards providing someone a helping hand and the sales will come as your internet reputation" grows.

Incorporate links to the products and services you are promoting within your website content and you have a powerful sales tool.

This strategy will not "explode" your income overnight but will provide you a steady stream of pre-sold, targeted visitors from the search engines within a few months.

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Michael Lawrence is the site operator of Cobrasurf.com which provides free web traffic and free website promotion. You can view his BLOG at http://Cobrasurf.blogspot.com

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The universe is one great kindergarten for man. Everything that exists has brought with it its own peculiar lesson. The mountain teaches stability and grandeur; the ocean immensity and change. Forests, lakes, and rivers, clouds and winds, stars and flowers, stupendous glaciers and crystal snowflakes--every form of animate or inanimate existence, leaves its impress upon the soul of man. Orison Swett Marden

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