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Translate Into YOUR Dialect Today's Feature Article
Several Serious Problems on the Internet Causing Unnecessary Failures
In spite of the fact that the Internet creates millionaires
every day, there are still tens of millions of people failing
miserably. The three main reasons I mention in this Article may
help you on your way to your goals.
Problem No 1: when people come new to the Net without any
entrepreneurial experience from the offline world, many od them
tend to fall prey to the common hype screaming all over the
place that it's easy and everyone can make money without doing
anything.
It's amazing how so many people want to believe this! To give
you an easy example: Would you dare to drive or repair a car, a
TV set, operate a person without knowing anything, ever learning
anything and expect money for it, and not only couple of pounds
but thousands, millions and want to retire within three months
with full-life automatic income for all of your family?
I can clearly hear you answer: No. And how is it that so many
people do exactly this on the Internet every day and feel
frustrated when they only lose money.
Marketing is exactly the same as any other profession: you
canNOT be successful doing it (and I mean profitably) if you don't
know how to do it right and/or without doing anything. I rarely
talk about my experience and hardly ever about money. Now
I may surprise you but I dare say that marketing is one of the
most demanding professions and needs to develop special skills
if you come from a different field.
I am a computer system engineer by profession, also studied
mathematics and physics, projecting fully automatic factories
successfully, successful entrepreneur for all of my adult life.
I had no problems to get my website designed and ranked #1 on
all the major search engines within a month after I started, no
problems to get automatic traffic because it's my natural
thinking and I don't need too much training.
But when I started to actually market and sell online it was
pretty tricky. I studied this 'science' very thoroughly and
continue every day. Every day I learn something new that
improves my performance, something I can apply. And I feel very
alarmed when I don't find something new every day!
And if someone wants to succeed must do the same. Don't believe
you can succeed without your own working system if you hire
someone to build your website containing someone else's products,
someone else to promote it and someone else to send emails for
you to sell, or put up a couple of someone else's minisites.
The best person to learn it and do it is you. It's you who want
to make money anyway. Why should you if you aren't able to do
the basic homework.
Problem No 2: Entrepreneurial thinking. I consider this the most
important. Most people get annoyed with me when I tell them this,
feeling hurt. Nothing bad about it. It's a fact. Each of us is
born with certain dispositions, gifts. If we want to acquire
another, we have to systematically develop it.
Entrepreneur's and employee's ways of thinking are two different
worlds. I can give you thousands of examples. The simple proof
is that minimum offline entrepreneurial experience can save you
the thousands you lose falling prey to the easy-to-see-through
hype all around. It's a skill as any other, and can be developed
if you are aware of the need. However, there's a catch:
knowledge, skills alone won't make you a master. Systematic
practice will. There is one more point you should realize: For
instance, I can never be a doctor and would not even dream about
becoming one but if someone wants to be an entrepreneur/a
marketer without a natural disposition or training, they must be
aware of what it takes to become one and focus and work on
developing what is necessary.
And it's up to everyone to decide for themselves how much they
want it. Sometimes, the will, the desire is so strong that it
has the power to overcome this natural personality obstacle. But
it's not possible without the below crucial point:
Problem No 3: Knowing Yourself. The most serious problems arise
from poor personal knowledge. Most people try to learn as much
as they can about many items they consider vital ranging from
ruling the world, managing country's funding, through mentoring
neighbours' kids to using their washing machine and know next to
nothing about their own character, personality, weak and strong
points, not talking about what they actually wish, want or don't
want and most importantly what they are willing to do for what
they want or don't and what they need to achieve it.
As I remember, I always knew exactly what I did not want and
went strictly after eliminating this from my life or preventing
it to happen to me and achieve what I really wanted. But first,
it's essential to learn what it is and be sincere to yourself.
If you start to build on a false ground, you will end up with
false results. You don't have to say it to anyone but you must
know for yourself.
Summary: In the above, I mention, very briefly, only the basics
most often overlooked but I would like to stress that you should
never do anything without a proper homework and systematic study
and work following your own strategy targeting your goals. If
you need someone to help you, to mentor you, get him or better
more people but get on the right track as fast as you can. Our
time is too precious to waste it on pursuing a false route.
********************************
Positive thoughts (joy, happiness, fulfillment, achievement, worthiness) have positive results (enthusiasm, calm, well-being, ease, energy, love). Negative thoughts (judgement, unworthiness, mistrust, resentment, fear) produce negative results (tension, anxiety, alienation, anger, fatigue).
Peter McWilliams
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